Case studies/National Tree Services
Case studySEO & Google AdsTree services

SEO & Google Ads Driving Quote Requests for a Sydney Arborist

National Tree Services is a team of licensed arborists serving homes and businesses across Sydney. We run their SEO and Google Ads, sending local arborist searches to a free-quote landing page built for fast quote requests and phone calls.

Client
National Tree Services
Industry
Local Services · Arborist & Tree Removal
Location
Sydney, Australia
Business stage
Established local business
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National Tree Services website on a laptopNational Tree Services quote landing page
Response time
2 hrsresponse promise on every quote request
Experience
15+ yrsof tree care across Sydney
Insurance
$20Mpublic liability, highlighted to build trust
Audience
Sydney homeowners & businessesneeding tree removal and tree care
01 · Overview

Overview

National Tree Services provides tree removal, stump grinding, pruning and 24/7 emergency tree care across Sydney, led by AQF Level 5 consulting arborists.

The goal was to rank and advertise on Google for local arborist searches, and make getting a quote fast and easy.

02 · The Problem

The Problem

Tree removal is often urgent, and people call whoever looks most trustworthy first. Without a dedicated page, enquiries were going to competitors with clearer offers.

National Tree needed a page that showed proof up front (licences, insurance, reviews and real jobs) and made requesting a quote take seconds.

“

When a tree comes down, people call the first arborist who looks trustworthy and easy to reach.

03 · The Results

The Results

We combined SEO and Google Ads with a local lead-generation landing page built around one offer:

1A quote form in the hero promising an express, free tree removal quote
2Proof up front: licensed and insured, AQF Level 5 arborists and up to $20M public liability
3Real Google reviews and a recent-work gallery of local jobs
4Click-to-call buttons and a 2-hour response promise throughout the page
2 hrsResponse-time promise on every enquiry, built into the page to win urgent jobs.
24/7Emergency tree care offer for storm damage and urgent removals.
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